Approximately 20% of Brazil’s adult population use some kind of app for work – survey

The App phenomenon is driven by the rise in unemployment and the need for social isolation, which forced thousands of commercial establishments to close their doors or switch to delivery.

RIO DE JANEIRO, BRAZIL - According to the survey, with the growth recorded over last year, Brazil now registers approximately 20% of its adult population - equivalent to 32.4 million people - using some app to work. In February last year - that is, before the onset of the Covid-19 pandemic - this share stood at 13%.

Locomotiva's research heard 1,500 people from a sample selected through the National Household Sample Survey (Pnad), an indicator from the Brazilian Institute of Geography and Statistics (IBGE) that serves as a parameter of the socioeconomic characteristics of Brazil. The interviews were conducted between March . . .

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