RIO DE JANEIRO, BRAZIL - Picture knowing exactly which drug works best for you and which is best to avoid. This is precisely the promise of Brazilian startup Proprium through its genetic test. The company has developed a system that can measure how each metabolism reacts to several substances. By doing so, the prescription of medication by doctors can become much more accurate and individualized for each patient.
The company was created by Fernando Gabas, former director of Reebok Fitness, and Fabricio Pamplona, neuroscientist and doctor in psychopharmacology from the Federal University of Santa Catarina (UFSC).
They met each other through . . .