Brazil’s Black Friday Sales Should Generate R$3.67 Billion, Says CNC

This year's Black Friday, scheduled for November 29th, should yield R$3.67 billion (US$917.5 million) in sales revenue, a projected 10% increase over last year.

RIO DE JANEIRO, BRAZIL - The projection is contained in the National Confederation of Commerce of Goods, Services and Tourism's (CNC) forecast released yesterday, November 19th.

Should this be the case, there would be an increase of 10.5 percent in relation to last year's sales, which totaled R$3.32 billion.

Black Friday is currently the fifth most important date for the Brazilian retail trade. It only lags behind Christmas, Mother's Day, Children . . .

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