Startup From Pernambuco Captures US$20 Million in Capital

The company provides a geolocation service that draws consumer profiles for customers; responsible for taking Gympass to the U.S. equity fund. Valor Capital wants to reproduce its experience with the startup.

By Richard Mann

RIO DE JANEIRO, BRAZIL - InLoco, a startup from the state of Pernambuco, reported on Thursday, June 13th, that it had received a capital infusion of US$20 million (R$80 million), led by the U.S. fund Valor Capital and the Brazilian fund Unbox Capital.

Owner of a geolocation service that traces the consumer profiles of smartphone users for companies, InLoco has approximately 400 clients in Brazil. With these new funds, the startup intends to expand its operations in Brazil and initiate operations in the United States.

For InLoco, the investment amount is considerable: in its first . . .

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