RIO DE JANEIRO, BRAZIL - Engagement is the way to assess interactions on a social media account, i.e., the number of likes and comments that the profile's posts on can generate.
Just over a month after winning Big Brother Brazil 21 (BBB 21), Juliette Freire continues to grow on social networks. Her Instagram profile is the 4th most engaged in Brazil, more than soccer player Neymar and singers Billie Eilish, Taylor Swift and Beyoncé.
The data are from the Hype Auditor platform. The attorney and makeup artist is behind only Ariana Grande, Kylie Jenner, and Cristiano Ronaldo in terms . . .