RIO DE JANEIRO, BRAZIL - Brazilians love to play the numbers. Whether it is the traditional (yet illegal) Jogo de Bicho, operating on city street corners, or national state-run games like the Mega Sena – which boasts the largest jackpot in South America – lotteries are big business in Brazil.
Perhaps the most colorful and unique of Brazil’s lottery obsessions is the Jogo de Bicho or animal game. It was invented in the late 19th century by Baron João Batista Viana Drummond, a Brazilian-born Englishman, who was awarded a title and the concession to the Rio de Janeiro zoo . . .