Costa Rica is country with most ecotourism searches in the world – study
RIO DE JANEIRO, BRAZIL – A world reference in Internet searches associated with sustainability, the international firm “Bloom Consulting” highlights the country
The study about Costa Rica’s digital footprint and positioning of the Country Brand places Costa Rica as the country with more digital searches about ecotourism in the world, said the Foreign Trade Promoter.
Read also: Check out our coverage on Costa Rica
It also places Costa Rica as the third in the world and first in Latin America in terms of National Parks, the fourth in the world, and the first in Latin America in surfing searches.
“Our digital footprint reflects a robust positioning of Costa Rica as a tourist destination, resulting from a very rigorous and committed work for international promotion and tourism attraction from the Costa Rican Tourism Institute,” said Gustavo Segura, Minister of Tourism.
The search report also points out that the country is the fifth in the world and first in Latin America in diving, the seventh worldwide and second in Latin America in bird watching, eighth in the world, and third in Latin America in beaches.
One of the study’s conclusions is that the pandemic significantly impacted tourism since searches in this sector decreased by 50% as of March 2020.
The research analyzed the behavior of more than seven million searches in the country on various topics related to tourism and commerce.
More: Latin America news in English, every day from The Rio Times.
This article was produced by The Rio Times’ automated newsroom system. How we use AI · Report an error · Editorial responsibility: Matthias Camenzind, Editor-in-Chief