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By Andrew Willis, Contributing Reporter

RIO DE JANEIRO, BRAZIL – A new Brazilian start-up company, GringoLocal, will plunge into the competitive 'deals' market in the coming months, aiming to connect tourists with local services that may otherwise fall under the radar. The company plans to set itself apart from U.S.-focused competitors like Travelzoo and Gtrot by tapping into the Latin American and European markets, as well as prioritizing more specialized providers.

The company plans to make it easier for tourists to find out about Subscribe to our Premium Membership Plan. Already Subscribed?