Hotel Occupancy Rate Surges in Rio Ahead of New Year’s Festivities

According to the association, the largest demand was registered in Flamengo, with 91 percent of its hotel rooms occupied, followed by Ipanema and Leblon, with 89 percent each.

By Lise Alves, Senior Contributing Reporter

RIO DE JANEIRO, BRAZIL – Rio de Janeiro hoteliers are celebrating this season with a surge in hotel occupancy rates for the city during the New Year's festivities. The average occupancy rate reached 85 percent surpassing the 51 percent rate registered a year ago.

"Due to the current market behavior, the guests will come primarily from the domestic market, which usually book on the eve of the holiday," stated the president of the Brazilian Hotel Industry Association of Rio de Janeiro (ABIH-RJ), Alfredo Lopes.

"Nonetheless, reservations for neighborhoods such as Subscribe to our Premium Membership Plan. Already Subscribed?