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#NoReturn: CEOs Launch Campaign to Stop the World from Going Back to Normal

RIO DE JANEIRO, BRAZIL - In 2009, the Swedish scientist Johan Rockström from Stockholm University led a group of researchers who published a study called Planetary Boundaries. The work, updated six years later, presents nine environmental criteria that make human life possible. These criteria, or boundaries, work together. A shift in any one of them influences the others. Most importantly, Rockström's work has determined metrics to monitor boundaries and a limit to them. If crossed, the consequences will be disastrous.

The study fell like a bomb among policymakers, entrepreneurs and investors. For the first time, the interference of . . .

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