Starbucks Reaches Rio

By Doug Gray, Contributing Report

RIO DE JANEIRO - Coffee has long held a precious place in the heart of Brazilians, but the country itself has an awkward history with the bean known as ‘black gold’. Having sliced down large swathes of Atlantic Rainforest to cultivate more of the profitable crop in the 19th century, that trend was mercifully reversed over a century ago, the forest replanted, and the industry moved to the more fertile lands of Sao Paulo and Minas Gerais.

Today the argument runs that Brazil exports all of its best beans, leaving the locals with second rate options . . .

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