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By Doug Gray, Senior Contributing Reporter

RIO DE JANEIRO – With Brazil finally getting underway in the 2010 World Cup on Tuesday afternoon the city of Rio can now take part in the festivities, and businesses have been making the most of the national fervor with record-breaking sales of soccer-related souvenirs all over the country.

Downtown filled with flags and salesman on the morning of Brazil's opening game against North Korea, photo by Doug Gray.

From Leblon to Laranjeiras, Rocinha to Urca, trees have been painted, strips of plastic have been hung, and . . .

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