RIO DE JANEIRO, BRAZIL – This Sunday, November 4th, Heineken will be bringing all the excitement of Formula One to Rio’s trendy Botafogo neighborhood for a free event, ‘Heineken F1 Experience,’ which will include a live demonstration of a real formula one car, a motorcycle display, and musical guests.
For the first time since 1969, there are no Brazilian drivers currently competing in the Formula One 2018 World Championship. Perhaps that’s why some of the biggest names in the sport are bringing the excitement of Formula One to Brazil with this unique event.
Their aim is also to demonstrate how the sport of Formula One is about more than just the driver, with a huge amount of teamwork and cooperation going on behind the scenes to ensure success on the track.
Heineken have invited the team at Williams Racing, one of the most prestigious and traditional in the sport, to collaborate with Felipe Massa, Brazilian former Williams driver, to give a live demonstration where Massa will drive a real Formula One car along the ‘Praia de Botafogo’ (Botafogo Beach).
In addition to this spectacle, there will also be demonstrations of drift cars, a motorcycle display and live music courtesy of Preta Gil and Fatnotronic.
What: Heineken F1 Experience
When: Sunday, November 4th; 9AM-4PM
Where: Enseada de Botafogo, Praia de Botafogo, Botafogo, 22250-040 Rio de Janeiro