Brazil’s digital C6 Bank launches investment platform

RIO DE JANEIRO, BRAZIL – Named C6 Invest, the new feature is a project the digital bank had been developing for 2 years, gradually increasing the offer with fixed income options, equity, over 250 funds and a global account that allows investing directly abroad, in addition to its own products and services.

One of the products developed internally by C6 is C6 TechInvest, which uses technology to help clients customize their investment diversification process without the need for consultants.

Gisele Bündchen is the face of the investment platform’s campaign. The former model, who recently became a shareholder in Ambipar (AMBP3) and joined the company’s Sustainability Committee, also appeared in C6’s 10 million customer commercial.

“With clear rules, no fine print, and products that meet investors’ specific interests, C6 Invest represents the bank’s commitment to truth and transparency, values embodied in Gisele’s image. It makes perfect sense to have her with us at this time, when we are presenting the market with a platform that came to change the way people invest,” said the bank’s head of marketing Alexandra Pain.

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