New property sales boost Brazil’s São Paulo real estate sector

RIO DE JANEIRO, BRAZIL – Despite inflation on building materials in the first semester and a scenario of increased financing rates, developers and contractors have been celebrating the boost in the real estate market in São Paulo.

You,Inc projects 35.3% growth in the general sales value, an index that calculates the revenue potential generated by the sale of units in a development.

By the end of the year, the estimated overall sales value stands at R$1.2 billion (US$222 million) – with the launch of 9 projects. In 2019, the sales index stood at R$886.7 million – in a total of 5 developments launched.

Led by entrepreneur Abrão Muszkat – founder of ABC and Even real estate developers – You,Inc has focused on compact apartments for the upper-middle class, close to mobility axes and in regions of the expanded São Paulo downtown area.

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