Mobile Banking Services are Accessed by 65 Percent of Brazilians, Says IDC Survey

"As the survey shows, the way people interact and use financial services reflects how digitalization is changing the financial and banking markets," said Jay Gumbiner, IDC's vice president of research for Latin America.

RIO DE JANEIRO, BRAZIL - A survey released yesterday, October 9th by IDC, a leading market research company, found that more than half of respondents between the ages of 18 and 49 in Colombia, Brazil, and Mexico use their smartphone to access banking and financial services. Among 30-39-year-olds, the use of the smartphone to access banking and financial services reaches 61 percent.

In Brazil, 65 percent of respondents use more their

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