Brazil’s Méliuz buys startup Promobit for R$13 million in third acquisition after IPO

The company on Wednesday, May 12, announced the acquisition of startup Promobit, owner of an online community of over 1 million people who share discounts and recommend products.

RIO DE JANEIRO, BRAZIL - Méliuz, known for its cashback services, is increasing the power of its "pick in the e-commerce gold rush," as co-founder Israel Salmen often describes the business.

The company on Wednesday, May 12, announced the acquisition of startup Promobit, which manages an online community of over 1 million people who share discounts and recommend products.

The purchase of 100% of the company's capital was paid with a check for R$13 (US$2.45) million, but sellers may receive an additional sum depending on the achievement of certain operational goals - the so-called . . .

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